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LATEST NEWS The View from the Loft / Organic MovementMaking the Move New Locations Meets Customers' Needs The Move Timeline Now is the Time, Shark Rock is the Place A Staff Perspective Labeling 'Local'—The Goal 17 New Products, including 5 NW
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Labeling 'Local'--The Goal
by Tom Hartland
Some have said the term “local” can only apply to products produced within a hundred mile radius. Others point out the term is only meaningful when comparing carbon footprints which can oddly make apples from New Zealand comparable to those from parts of Washington state. We’d like to offer our labeling of “local” not by its strict definition, but rather as a goal for continuous improvement. What’s the real benefit, for example, of a 100 mile radius if the best strawberries are coming from just a little further away? Similarly, it’s worth asking whether we must insist on organic when we want to support a local producer who’s not yet certified? So the Co-op would like to offer these goals for our labeling of Local:
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